The 7th edition of the International Trade Faire dubbed PROMOTE begins from February 16 to 24 with about 1,200 enterprises expected at the Yaounde Congress Centre.
Cameroon’s capital city will transform into the world trade centre from February 16, when the International Exhibition of Enterprises, SMEs and Partnerships codenamed PROMOTE opens its doors for the 7th edition. Organised by the Inter-Progress Foundation, the mega business rendezvous; the largest in Central Africa, will bring together enterprises and business operators from Cameroon and the sub-region, West and North Africa, Europe, Asia and America. The 7th edition of PROMOTE is placed on the theme “Business Climate and Sustainable Development.” According to organisers of the fair, the objectives of the international exhibition is to showcase the know-how of enterprises and increase their client base on short and long term basis. This is why B to B conferences and international colloquiums are on the programme. One of the innovations this year is the Cameroon Industrial Pavilion where over 100 Cameroonian industries will showcase their savoir-faire. In partnership with the Cameroon Employers Association (GICAM) the pavilion will be marked by an international colloquium on the theme “Synergies for Industrial Boom of Cameroon and the Central Africa sub-region.” According to sources at the Inter Progress Foundation, there shall be a space dedicated to “Made-in-Cameroon” in a bid to valorise and make known what is locally processed in the country.
2019 PROMOTE will also go into the annals of history as the platform where reflections of the 4th edition of the Forum on Energy, Water and Environment dubbed “Forum EEE” held on the theme “Development of the Sanaga Basin, an engine of development of hydroelectricity and factor of cooperation. The forum will be organised on February 19-20 by the Electricity Development Corporation in partnership with Inter Progress Foundation. There will also be the digital village as well as countries pavilion with countries such as France, Great Britain, and Algeria amongst others to be present. Organisers say over 32 countries will be taking part including sub-regional institutions with the motive of promoting regional integration. Apart from the job fair to be organised by the National Employment Fund during the PROMOTE event, local councils and other State institutions will also be present at the bi-annual business rendezvous. It should be noted that the 2017 edition of PROMOTE pulled together some 1,314 exhibitors (867 from Cameroon and 447 from 31 countries in Africa, Europe, America and Asia) and 165,000 visitors.